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Australian Progress COVID-19 Messaging Guide

To help support powerful messaging and shifting the narrative during this crisis, we have developed a COVID-19 Messaging Guide.

Jason Wojciechowski
Jason Wojciechowski
COVID-19 Messaging Guide

The guide is not the final word on any of these topics of course, but a summary of the best of what we’ve learned so far. It draws upon a number of messaging research projects and guides as well as a wealth of experience from our Global Messaging Fellows and messaging experts we work with often including Lily Spencer, Anat Shenker-Osorio and the team at Common Cause Australia.