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Writing and speaking for public health impact
Do Say/Don’t Say
Finding the most effective words to talk about the coronavirus pandemic and encourage good public health behaviors.
What is ‘Essential’?
The word ‘essential’ is doing overtime and not successfully. Consider dropping it altogether in favor of descriptive categories or ‘necessary.’
Dr. Kahreen Tebeau
What do I call it?
Why you should use ‘coronavirus; for the sake of simplicity.